Mission Impossible: Brand Protection Strategies for the Digital Age

Pillsbury’s Jon Jekel will host a panel to discuss how in-house counsel can navigate the complex landscape of international trademark portfolios in the digital age. This session will equip in-house counsel (and the law firms advising them) with actionable guidelines and checklists for best practices in securing, enforcing and maintaining trademark protection globally. Topics include optimizing digital trademark use, filing and registration, leveraging current online investigation tools, dealing with trademark infringement on websites, social networks and e-commerce platforms in key markets, and prioritizing resources on key aspects of international trademark portfolios in the current economic climate.

For more information or to register, please visit the event page.